PRIVACY POLICY

Last Updated: 23rd October 2023

1. Introduction

1.1 Main Bike Co. ("Main Bikes", "MBC", "us", "we", or "our") is committed to protecting your privacy and the security of your personal information.

1.2 This Privacy Policy explains how and why we collect, use, disclose, and protect the personal information of individuals who interact with our website www.mainbikeco.com.au (the "Site") and those who purchase our products (“Goods”).

1.3 Our provisioning of the Site and the Goods are collectively referred to herein as our Services.

1.4 By using any of our Services, you confirm you have read and understood this Privacy Policy, and have agreed to our Terms & Conditions and Terms of Use (Website Disclaimer).

2. Types of Information Collected

2.1 We may collect the following details from you (collectively referred to herein as your Order Information):

2.1.1 Name
2.1.2 Addresses (billing and shipping)
2.1.3 Email address
2.1.4 Phone number
2.1.5 Payment information

2.2 When you visit our Site, we may automatically collect information about your device, including your IP address, timezone, Internet service provider, and browser type (collectively referred to herein as your Device Information).

2.2.1 As you browse our Site, we may automatically collect data about the pages, products or services you view and the time spent viewing them.

3. Collection Methods

3.1 We collect Order Information and Device Information (herein collectively referred to as your Personal Information) through the following methods:

3.1.1 User-submitted forms on our Site
3.1.2 The use of cookies and other technologies (please see Section 6 for more information)
3.1.3 Log files which track interactions on the Site, including but not limited to entry and exit pages, the search terms and third-party websites you used to reach our Site, as well as gathering Device Information as described in Section 2.2.

4. Purpose of Collection

4.1 When you create an account to purchase Goods from our Site, you will be required to provide us with the Order Information outlined in Section 2.1.

4.2 The primary purpose of the collection of your Personal Information is to process and fulfil orders. We may use this information to:

4.2.1 Issue you an electronic receipt after the purchase of our Goods and confirm your order status via email
4.2.2 Organise the delivery of Goods to your nominated shipping address
4.2.3 Process returns and sales refunds

4.3 The secondary purpose of the collection of your Personal Information is for marketing communications and advertising.

4.3.1 With your consent, we may use your Personal Information to send you promotional materials or offers that we believe may be of interest to you.
4.3.2 If you have chosen to receive marketing communication via email and/or SMS, you can opt-out anytime by clicking ‘unsubscribe’ or by replying STOP, respectively.
4.3.3 If you would like to opt-out of seeing our targeted advertisements on Google, please use this link: https://www.google.com/settings/ads/anonymous. Bing users can opt-out by clicking here: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

5. Disclosure

5.1 We may disclose your Personal Information to third parties under the following circumstances:

5.1.1 Fulfilment of Services: We may disclose your Personal Information to third parties involved in the fulfilment of services you have requested, such as payment processors, shipping companies, or suppliers. This is to ensure the delivery of products or services you have purchased.

5.1.2 Marketing Communications: With your consent, we may disclose your Personal Information to third-party marketing service providers to send you promotional materials or offers that we believe may be of interest to you.

5.1.3 Service Providers: We may disclose your Personal Information to the trusted third parties who provide certain services for our business including website hosting, data analysis, payment processing, order fulfilment, logistics, refunds and returns, customer service and IT services.

5.1.3.1 We use Google Analytics to better inform our understanding of customer interactions with the Site. To learn more about Google’s Privacy Policy, see here (https://www.google.com/intl/en/policies/privacy/) and to opt-out of Google Analytics, see here (https://tools.google.com/dlpage/gaoptout).

5.1.3.2 The above third parties will access your Personal Information only to the extent of providing the Services on our behalf.

5.1.4 Compliance with Laws: Your Personal Information may be disclosed when required to comply with applicable laws, regulations, or legal processes.

5.1.5 Business Transfers: In the event of a merger, acquisition, or sale of all or part of our business, your Personal Information may be disclosed to the acquiring entity. We will take steps to ensure the protection of your information in such transactions.

5.2 Before disclosing your Personal Information for any purpose not outlined in this Privacy Policy, we will seek your explicit consent, unless the disclosure is required or authorised by law.

6. Cookie Policy

6.1 We use cookies and other technologies to collect data about your use of our Sites with the aim of enhancing and personalising your shopping experience with us.

6.2 What are cookies? Cookies are small text files stored on your device that enable our Sites to identify a specific device or browser. These include persistent cookies (which stay on your device until you delete them) and session cookies (which expire at the end of a browser session).

6.3 Cookies help our Site to remember our visitors’ interests and preferences such as preferred store location, currency and language.

6.4. Cookies may also contribute to our Site in the following ways:

6.4.1 Account authentication
6.4.2 Customisation
6.4.3 Security
6.4.4 Performance and analytics
6.4.5 Third party services: Third-party services with external links on our Site (such as Google, Meta, & TikTok) may use cookies to facilitate your access to their services via our Site. Any such usage of cookies by third parties is subject to their respective cookies policies. Please see their privacy policies for more information, including how you can opt-out.

6.5 Data provided by analytical cookies, including traffic sources, number of unique visitors, page views, and other engagement metrics, enables us to continually inform, assess and improve our marketing and advertising campaigns.

6.5.1 By analysing user behaviour, we can tailor our promotional efforts, deliver more relevant content, and enhance overall user experience.

6.6 If you would like to review, or make changes, to the cookies on your browser, you can:

6.6.1 Review active cookies in the browser’s settings.
6.6.2 Clear cookies from the browser and/or device, either globally or from a specific website of your choosing.

6.7 Disabling and/or deleting cookies will not impede your ability to use our Sites, but it may impact your overall user experience, with certain features potentially not functioning as optimally as expected.

6.8 Our Site is powered by Shopify.

6.9 For more information about Shopify’s usage of cookies, please see here: https://www.shopify.com/au/legal/cookies

7. Data Security

7.1. As aforementioned, this Site is powered by Shopify.

7.2 For more information about Shopify’s data security practices, see here: https://help.shopify.com/en/manual/privacy-and-security. For Shopify’s Privacy Policy, see here: https://www.shopify.com/legal/privacy

7.3 While we take reasonable measures to protect your Personal Information from unauthorised access, disclosure, alteration, and destruction, please be aware that data transmitted over the internet may not be completely secure.

7.4 Factors beyond our control, such as but not limited to network vulnerabilities, may impact the security of your data during transmission.

7.5 While the protection of your Personal Information is paramount to us, we disclaim liability for any unauthorised access, disclosure, alteration, or loss of data transmitted to our Site.

7.6 You acknowledge and agree that you transmit such information at your own risk.

8. Do Not Track

8.1 Please be advised we do not currently respond to Do Not Track signals from our visitors’ browsers.

9. Access and Correction

9.1 You have the right to access the Personal Information we hold about you.

9.2 If you would like to request copies of this information, or if you would like to make any changes to your Personal Information or preferences, you can email your requests to admin@mainbikeco.com.au.

10. Retention Policy

10.1 We will hold onto your Personal Information as long as necessary to fulfil the purposes outlined in this Privacy Policy unless a longer period is required for compliance or legal purposes and unless or until you ask us to destroy this information.

11. Minors

11.1 This Site is not intended to be used by persons under the age of 18.

12. Third-Party Links

12.1 Our website may contain links to third-party websites.

12.2 We are not responsible for the privacy and security practices of these websites.

12.3 To learn more about their privacy and security policies, please see their respective websites for more information.

13. Complaints

13.1 If you have a privacy-related complaint, please contact us by emailing (admin@mainbikeco.com.au). We take privacy complaints seriously and will endeavour to respond within 30 days.

14. Updates to our Privacy Policy

14.1 This Privacy Policy may be updated periodically.

14.2 The last update date is indicated at the top of the page under the main heading (Privacy Policy).

14.3 Unless you have requested that we remove your Personal Information from our records, we will notify you of significant changes through email and/or SMS.

15. Contact Information

15.1 For privacy-related enquiries, you can contact us via:

Our website contact form. mainbikeco.com.au/contact-us
Email via admin@mainbikeco.com.au